boyd's tobacco & elegant gifts Obetis Churchwarden Tobacco Pipe Briar
Description
The inconsistency between participants everyday experiences and the message presented meant the image lacked salience and impact, and was more easily discounted
Even among current smokers who are interested in using IQOS to help them quit, public health benefit hinges on whether quit intentions translate into actual smoking cessation over time
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LIFE Magazine 1943
'I gave up smoking in one day and never went back
